ABOUT THE COMPANY - Aozoi is an initiative to bring us, i.e.earth, nature, plant, and animal lovers together, to create an ecosystem that is dedicated to caring for our fellow beings who make our life so beautiful. This social space supports us to meet like-minded, action-oriented individuals who care to serve our Mother Earth. Aozoi has many programs dedicated to supporting and protecting the environment, social responsibility towards animals, organic farming, and especially care of endangered beings. Aozoi is a space to bridge the gap between the thinkers and doers.
I joined this company as a INTERN for 8 weeks as a role for SOCIAL MEDIA MANAGER . My key responsibilities as a social media manager was :
Bring traffic to the instagram page ( https://instagram.com/aozoi.cats?igshid=YmMyMTA2M2Y=
Post relevant content
post organic reels
increase engagement and followers
target the right hashtags
check analytics and create strategy
To increase the engagement i would approach people who have cats and would request them to send their cats video .this way it would be organic and people would repost in their Instagram page as well .
here is how this strategy worked and got great views ,likes and comment
Another way would be by adding together cats pictures and editing them .
for the increase in followers I would add relevant hashtags .
Here are the reels link which is edited by me :
HERE ARE THE RESULTS ACCORDING TO MY MARKETING STRATEGY
CERTIFICATE OF COMPLETION
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